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I'm a Principal Product Designer at Meroxa

Currently crafting the Conduit experience.

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A little bit about me

I started my professional career as a web designer in 1999 back in Nashville, Tennessee, in the music industry. As my career progressed, so did a natural shift towards UX. In 2004, I was introduced to UX through my Web Director at Gibson Guitar, Cassie Clouse. She showed me how to use data to inform my design. She was working on her PhD in Human Factors. That was the beginning for me, and it forever changed how I viewed and approached design. I’ve been a UX practitioner since.
 
In 2014, I relocated my family to the Bay Area, continuing my work in product. I’m constantly learning, evolving and growing as a UX strategist, interaction and visual designer, and leader. I enjoy developing solutions to the problems that face our users, and to me, the conversations surrounding these problems are what really inspire me. It is the possibilities that excite me along with the gratification of seeing one of these possibilities gain traction—and then nurturing these ideas from seed form to fully-grown.

What it all boils down to is: great design is considerate of the people that use our products.

During the 2020 pandemic, a focus on family became a high priority, so I moved my family down to Orange County to be closer to extended family—and  to stay close for my son, who now attends UC Irvine.

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Some brands I've worked with

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marketo
smash
upwork
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gibson
tnfb
cma
tennessee
soles4souls
moc
greenpeace

Toronto-born, 'Sauga-raised
Big up Nashville & The Bay Area
Live from Orange County

All content © 2020 L Dante Guarin/EYEJAMMY. All rights reserved.

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